-ironic roughs-

I chose to do ironic ad designs for the paleta campaign. An ironic ad is suppose to be humours, or the opposite of its meaning.The drafts with single a  paleta is suppose to be fruits shaped into a paleta with a wooden stick, i will put an ironic slogan (or attempt to) and ad logo on the bottom

the ads with fruit will have "hand" drawn limbs, interacting. The idea is to keep authentic fruit thrown in every ad, to convey the realism of the paletas. Since our logo already has a paleta in it, i didn't want to come off as redundant.